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Chinese Market Consulting
In China, various social media platforms are widely utilized, such as WeChat, Weibo, Douyin/TikTok, Xiaohongshu/Little Red Book, and DianPing. For Icelandic companies that aim to expand their businesses in China or target Chinese customers in Iceland, it is crucial to use these platforms instead of Instagram, Facebook, and other mainstream social media platforms in Iceland, which are inaccessible in China due to the country's internet regulations.
The numbers we are looking at:
The internet landscape in China is vastly different from what Icelandic companies may be accustomed to. With Western platforms like Google, Facebook, and Instagram being blocked by the Great Firewall of China, it's crucial for businesses to use China's own alternative digital platforms to expand their business in China or target Chinese customers in Iceland. At Heima Consulting, we understand the importance of establishing a strong digital presence on Chinese platforms, and we are here to help you navigate this complex digital landscape. Our team of experts will work closely with you to develop a suitable digital strategy that is tailored to your business needs. We take care of setting up your social media accounts, including administrative, legal, and design work, so you can focus on running your business.
When it comes to content management, we create a comprehensive communication plan that encompasses everything from copywriting to graphic design and daily interactions. We have extensive experience with China's most popular social media platforms, such as WeChat, Weibo, Douyin/TikTok, Xiaohongshu/Little Red Book, and Dianping, and we know how to maximize the impact of each platform to help you reach your target audience.
Drive Marketing Campaigns
Our focus is on driving marketing campaigns that generate conversations and deliver tangible business outcomes. We work closely with you to identify the most suitable campaign approach for your brand or business, helping you achieve the best possible return on investment.
We believe in using real-time data to help you better understand your customers. We are data-driven and use high-quality insights to provide you with a comprehensive analysis of the market, your competitors, and your brand or business. With our performance analysis services, you can make informed decisions and optimize your marketing efforts for maximum impact.
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